Tuesday, September 23, 2014

Image Exercise- Item #5 (Free Topic)

Looking downstairs from the third floor
of Ely.

Apparently, my MacBook is very photogenic.

Image Exercise- Item #4 (Personality Portrait)

My friend Ali is one of the funniest, most
outgoing people I have ever met.

When she isn't goofing around, she can
always be found with some Dunkin Donuts
while on her computer. 

Monday, September 22, 2014

Image Exercise- Item #3 (Campus Life)

Beautiful views can be captured anywhere on campus.




















Students enjoy a nice day on the campus green. 





















Sunday, September 21, 2014

Image Exercise- Item #2 (News)


Westfield State is currently building a $33
million dollar, 54,000 square feet, state of
the art science center. 
























The grounds are currently blocked off
so that construction can start. 


















Image Exercise- Item #1 (Self-Introductory)

My room makes me feel like I'm in the
comfort of my own home. 




















This is my favorite spot on campus. I love to sit
out here and spend time with my friends.





Tuesday, September 16, 2014

Facebook Success Stories: Unhaggle.com

The car market is known to cause stress among shoppers. Usually, the car shopping process includes visiting countless dealerships and test driving multiple vehicles. Well, Canada thinks they've found a solution to end this hassle. Unhaggle.com is Canada's largest online new car marketplace. They used Facebook to advertise their stress-free, money saving company. Unhaggle.com has proved to be extremely successful reaching more than 1 million Canadians. Thousands have saved an average of $3,618 on their new car. The service provides buyers with free price reports on new vehicles all over the country. This allows buyers to get an idea on what other customers paid for the same car. This way, customers could have all the information they needed without being fed all the nonsense from dealerships. By using Facebook, Unhaggle.com was able to target their audience and embed its ads with links that sent customers to pages that could help them in their search.












source: https://www.facebook.com/business/success/unhaggle

Friday, September 12, 2014

Facebook Success Stories: Bing

When most people hear the term "search engine" they think Google. However, some may find it surprising to learn that Google is not the only search engine available on the Internet. Thanks to recent success using Facebook, Bing has proved to be just as good a search engine as Google. To get their name out there, Bing has integrated itself with Facebook and used it as an advertising strategy. Bing comes to us from Microsoft and its goal is to ensure that people "spend less time searching and more time doing." In the first two months of its campaign, Bing's popularity grew to more than 2.6 million users. They teamed up with social media agency Mr. Youth who helped them make their campaign that would make them look especially attractive to Facebook users. Bing's "Facebook for Business" success story reads: "On the first day of the campaign, Bing reached 31 million unique users, or 41% of its total audience of 18-34 year-olds in the U.S."













source: https://www.facebook.com/business/success/bing